The story of how I came up with this framework is actually a really great example of how the framework operates. When I first got to college, I realized that I didn’t know how to take tests. I was getting great grades on all assignments, and I felt like I knew the content really well. But I was bombing pretty much every exam. So I decided to learn how to learn and recall information better. I taught myself how to learn from others and better recall information. This was one of the first topics I...

Building a strong brand is a vital element of a strong company. Your brand is not only for marketing strategies and to communicate to your customers; your brand also helps remind you of what you stand for, what you value, and who you want to be. Energetic branding brings forth your values, mission, and vision, and challenges you against the highest of your personal standards. 

When you are the embodiment of what you stand for, everything you say becomes magnetic, valuable, and a strong represen...